Apple HomeView

Visual Design

Background

I worked with Apple’s Marcom team on the launch of Apple HomeView, supporting visual design across retail and channel marketing. My contributions focused on retail materials and third-party placements, specifically Amazon assets and affiliate banners.

Working alongside the Apple and Critical Mass teams, I helped adapt creative assets for different platforms and placements, ensuring they remained consistent with Apple’s visual identity while meeting each channel’s requirements.

Year

2026

Role

Senior Designer

Designed at

Critical Mass

Credits

Cam Benedict, Associate Creative Director
Freddy Travis, Art Director
Kenta Tomeoki, Senior Designer
Alyssa Upp, Senior Designer

Joanna Chaffin, Producer
Audrie Sham, Producer
Niyi Ogunjobi, Producer

All images are the property of Apple.

Apple HomeView

Visual Design

Apple HomeView

Visual Design

Background

I worked with Apple’s Marcom team on the launch of Apple HomeView, supporting visual design across retail and channel marketing. My contributions focused on retail materials and third-party placements, specifically Amazon assets and affiliate banners.

Working alongside the Apple and Critical Mass teams, I helped adapt creative assets for different platforms and placements, ensuring they remained consistent with Apple’s visual identity while meeting each channel’s requirements.

Year

2026

Role

Senior Designer

Designed at

Critical Mass

Credits

Cam Benedict, Associate Creative Director
Freddy Travis, Art Director
Kenta Tomeoki, Senior Designer
Alyssa Upp, Senior Designer

Joanna Chaffin, Producer
Audrie Sham, Producer
Niyi Ogunjobi, Producer

All images are the property of Apple.

Apple HomeView

Visual Design

8:04:37

Apple HomeView

Apple HomeView

Visual Design

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